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Developing a sustainable lead generation solution is a vital strategy for many businesses as it can be used to control the flow of sales into your business in line with your business targets and goals. This course aims to identify the methods behind operating successful lead generation and provide the attendees with the tools they need to be able to manage and drive its performance.

Course Objectives

  • Introduction into Lead Generation
  • How to identify your ideal client
  • What routes to market do you have at your finger tips
  • How to deal with leads from different sources (inbound and outbound enquiries)
  • Tracking delivery and driving performance

Course Benefits

  • Develop more sales leads
  • Control the flow of sales into your business
  • Avoid peeks and toffs in sales
  • Understand your cost per sale and cost per lead model
  • Increase your turnover

Course Overview

All our courses provide the skills required that the greatest businesses utilise to achieve success. We will show you how to utilise excellent sales techniques to boost your business, maximise your sales force, and plan effectively to improve your focused sales campaigns.

All our trainers are highly skilful and knowledgeable professionals who have gained their experience from working with some of the most successful businesses around. This course will provide you with the insight needed to drive your sales forward, and spur your business to succeed.


Full day training (9.30am – 4pm) including lunch.

Who Should Attend?

This Lead Generation for Engineering Businesses training course is designed for decision makers or members of the sales team. Furthermore, company members who have influence within sales, marketing and customer services.

Why Choose FAC/Succinct Solutions Courses?

We specialise in helping businesses to improve and grow within the Engineering sector. It is the knowledge and experience that we have gained from implementing clients’ lead generation plans that generates our courses content. We train businesses on what works and delivers results.

Price: £200 plus VAT

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